PRIVACY POLICY.
Last Updated: 26 October 2026
At ADTAUR, we respect your privacy and are committed to handling your personal information responsibly. This Privacy Policy explains how we collect, use, store, and protect information when you visit our website, https://adtaur.com, contact us, or subscribe to our updates.
ADTAUR is an individually owned digital marketing company based in Kerala, India. We provide digital marketing and related services to businesses and individuals.
This Privacy Policy describes our current website practices and the information we may process when you interact with our website. Where applicable law requires consent for a particular activity, we will seek that consent through an appropriate mechanism.
1. Information We Collect
We may collect the following types of personal information when you interact with our website.
1.1 Information You Provide
When you submit a contact form, enquire about our services, or subscribe through our newsletter or promotional popup, we may collect:
Name: To identify and address you when responding to your enquiry.
Email address: To respond to your questions, communicate about our services, or deliver updates you have requested.
Phone number: To contact you regarding your enquiry or potential project.
Message and project requirements: Information you provide about your business, marketing needs, or requested services.
Please provide only the information necessary for your enquiry. Avoid submitting confidential or sensitive information through our website forms.
1.2 Information Collected Automatically
When you visit our website, certain technical and usage information may be collected automatically through our hosting infrastructure, analytics tools, and website technologies. Depending on the configuration of these services, this may include:
IP address and general location information derived from it.
Browser type, device type, and operating system.
Pages visited and interactions with website content.
Referral sources, such as search engines or other websites.
Visit timestamps, session information, and general usage patterns.
The information collected depends on the tools, settings, and features enabled on our website.
2. How We Use Your Information
We use the information we collect for legitimate business and website purposes, including:
Responding to enquiries and contact form submissions.
Understanding your requirements and discussing potential projects.
Providing information about our digital marketing services.
Sending newsletters or promotional communications where you have subscribed or where otherwise permitted by applicable law.
Understanding how visitors use our website and improving its content, functionality, and user experience.
Measuring website performance and evaluating organic search visibility.
Maintaining website security, preventing misuse, and troubleshooting technical issues.
Meeting applicable legal obligations and addressing legitimate business requirements.
We aim to collect and use only information that is reasonably necessary for these purposes.
3. Cookies and Tracking Technologies
Our website may use cookies, tags, and similar technologies to support analytics and understand website performance. The technologies used and the information collected depend on how our website and third-party tools are configured.
3.1 Google Analytics 4 (GA4)
We use Google Analytics 4 to understand how visitors interact with our website. This may include information about pages viewed, sessions, traffic sources, device and browser details, and interactions with website content.
We use this information to evaluate website performance, understand visitor engagement, and identify opportunities to improve our website.
The information collected depends on our analytics configuration and the features enabled for our website.
3.2 Google Tag Manager (GTM)
We use Google Tag Manager to manage and deploy website tags and measurement scripts.
Google Tag Manager is a tag management system. The information collected through tags managed by GTM depends on which tags are configured and activated on our website. Installing Google Tag Manager does not, by itself, mean that every possible tracking technology is active.
3.3 Google Search Console (GSC)
We use Google Search Console to monitor our website’s performance in Google Search. This includes search queries, impressions, clicks, click-through rates, and average search positions.
Search Console helps us understand our website’s visibility in search results and improve our search engine optimisation efforts. It is primarily used for search performance reporting rather than direct visitor-level tracking on our website.
3.4 Cookie Management and Consent
You can manage or delete cookies through your browser settings. Blocking cookies may affect certain website functions or the accuracy of analytics reporting.
ADTAUR does not currently provide a dedicated cookie consent banner. We will review our analytics configuration and applicable legal requirements to determine what consent and preference controls are necessary.
This Privacy Policy does not itself constitute a cookie consent mechanism. Where consent is required by applicable law, it must be obtained through an appropriate process before the relevant technology is activated.
4. Newsletter and Promotional Communications
If you subscribe through our newsletter or promotional popup, we may use the information you provide to send updates about ADTAUR, our services, content, offers, or other relevant communications.
You may unsubscribe from marketing emails by using the unsubscribe link included in the email, where available, or by contacting us at contact@adtaur.com.
Unsubscribing from promotional communications does not necessarily stop service-related messages or communications required to respond to an existing enquiry.
We will handle subscription information in accordance with applicable legal requirements and the preferences you provide.
5. Third-Party Services and Data Sharing
ADTAUR uses third-party services to operate its website, understand website performance, and improve its search visibility.
These services include:
Google Analytics 4: Used to analyse website traffic and visitor engagement.
Google Tag Manager: Used to manage and deploy website tags.
Google Search Console: Used to monitor search visibility and organic search performance.
Website hosting and infrastructure providers: Used to host and maintain our website.
Website form and email service providers: Where applicable, used to process form submissions and deliver communications.
Depending on the service, configuration, and information processed, these providers may process technical, usage, or website-related information under their applicable terms and privacy policies. Some information may be processed on servers located outside India.
We do not sell personal information as part of our stated business practices. We limit sharing to service providers needed to operate our website, communications, and associated tools, subject to applicable legal requirements.
We may disclose information when required by law, in response to lawful requests, or when necessary to protect our rights and address security concerns.
ADTAUR does not currently use Meta Pixel or Google Ads conversion tracking as part of the tracking setup described in this policy. If our practices change, we will review and update this policy as appropriate.
6. International Data Processing
Although ADTAUR is based in Kerala, India, our website may be accessed by visitors from other countries.
Some third-party service providers we use may process information in jurisdictions outside India. Privacy protections and legal requirements in those jurisdictions may differ from those applicable in your location.
Where applicable, we will take steps required by relevant data protection laws concerning the processing or transfer of personal information.
7. Data Retention
We retain personal information for as long as reasonably necessary to fulfil the purposes described in this policy, including:
Responding to enquiries and maintaining relevant business communications.
Managing newsletter subscriptions and communication preferences.
Understanding website performance and organic search results.
Maintaining necessary business records.
Complying with applicable legal obligations and resolving disputes.
The retention period may vary depending on the type of information, the purpose for which it was collected, and applicable legal requirements.
When personal information is no longer required, we will take appropriate steps to delete it or otherwise handle it in accordance with applicable requirements, subject to lawful retention obligations.
Third-party service providers may retain information according to their own retention policies and the settings configured for our accounts.
8. Data Security
We take reasonable steps to protect the personal information we handle against unauthorised access, disclosure, alteration, loss, or misuse.
However, no website, online service, or method of electronic transmission can be guaranteed to be completely secure. We therefore cannot guarantee absolute security.
If you believe that your personal information has been submitted or used improperly through our website, please contact us so that we can review the matter.
9. Your Privacy Rights and Choices
Depending on the applicable law and the circumstances of the processing, you may have rights or choices concerning your personal information.
These may include the ability to:
Request information about personal data we hold about you.
Request correction of inaccurate or incomplete information.
Request deletion of personal information, subject to applicable retention requirements.
Withdraw consent where processing is based on consent.
Unsubscribe from promotional communications.
Raise a concern or complaint about how your information is handled.
To exercise a relevant right or make a privacy-related request, contact us at contact@adtaur.com. Please describe your request clearly so that we can review and respond appropriately.
We may need to verify your identity before acting on a request. Some requests may be limited by applicable law or legitimate requirements to retain certain information.
10. Third-Party Websites
Our website may contain links to third-party websites, platforms, or services. These external services are not controlled by ADTAUR and may have their own privacy policies and data collection practices.
We encourage you to review the privacy policies of external websites before sharing personal information with them.
Our use of Google services is also subject to the applicable terms and privacy information published by Google.
11. Children’s Privacy
Our website and services are primarily intended for businesses and individuals seeking digital marketing information or services. We do not knowingly seek to collect personal information from children through our marketing forms.
If you believe a child has provided personal information to us inappropriately, please contact contact@adtaur.com so that we can review the matter and take appropriate action where necessary.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our website, services, data handling practices, third-party technologies, or applicable legal requirements.
Any updated version will be published on this page with a revised “Last Updated” date.
We encourage you to review this page periodically to stay informed about how we handle personal information.
13. Contact Us
If you have questions, concerns, or requests relating to this Privacy Policy or the handling of your personal information, you can contact us using the details below.
Business Name: ADTAUR
Location: Kerala, India
Email: contact@adtaur.com
Website: https://adtaur.com
We will review privacy-related enquiries and respond as appropriate under applicable law.
This Privacy Policy describes ADTAUR’s stated website practices. It does not replace any consent, notice, security, or other measures required by applicable law.